As a Virtual Assistant, you are not stuck where you are managing work for your current portfolio of clientele. You are a business owner; a proprietor offering virtual assistance services. You can build your career and build your business just like every other entrepreneur. Here are 4 tips you should consider:
Expand Your Scope of Services. Initially you should focus only on your core competence; the skill or offering wherein you can guarantee quality and timely submission of projects.
For example, if you are a good writer you may start out by offering blogging services. As you gain traction and confidence, you should slowly expand your scope of services to include the following:
- Web Copy
- Short Form Articles
- Marketing Copy
- Market Research
Each type of writing has its own style and set of nuances. This is why slow and easy does it when expanding your scope of services. E-books for example can be more informal in tone and content.
Keep in mind that these types of content will have different time tables for delivery. Short form articles, resumes and web copies can be daily while market research could be bi-monthly. Expanding your scope of services demands expert time management.
Focus on Volume of Work. The ultimate goal of every Virtual Assistant is to land long- term engagements. But this takes time and consistency in the quality of deliverables. Also, clients may like your work but depending on the status of their own business, job orders may be sporadic.
If business remains inconsistent, focus on increasing your volume of work. There are many online job market websites such as Fiverr that offer short term work but provides a source of steady income. You can land 5 to 7 short term writing jobs per day such as 500 word articles, 200 word web copies, and generate an additional $700 to your monthly income.
It will also increase your portfolio of market and gives a large market to promote your skills and services.
Create a Virtual Team. It’s hard to say “No” to additional work. After all, why should you decline an opportunity to add to your coffers right? Logic states that you should only accept work you can accommodate without compromising quality and timely submissions. But it’s hard to decline an offer to make extra money. The best recourse is to create a virtual team.
Before you seek out more clients, build your network of virtual assistants. Keep in touch with them and come up with an agreement that if you have additional work, you will hire them. But it would be best to discuss with them your proposed payment structure.
For example, if you charge a client $12 per 1,000 word article you can pay your Virtual Assistant associate $7 for the article and keep the $5. You may not have earned your usual rate but at the same time, you still add to your income.
Diversify Your Services. Once you have your team of virtual assistants running efficiently, you could now look at diversifying your services.
If you are currently focusing on writing services, you could look at other projects such as website design and programming. You just have to make sure you have a good website designer to rely on.
You can charge $1,500 to the service and pay the website designer $1,000 while you keep the $500.
Growing a business is a process that takes time. But with planning and determination, you can dramatically increase your income levels and sustain earnings over the long haul.